The Swash token — Giving rise to a new paradigm in data

Swash is on a mission to create a new data economy with access, collaboration, and compensation at its core. Fuelling this movement is the…

The Swash token — Giving rise to a new paradigm in data

Swash is on a mission to create a new data economy with access, collaboration, and compensation at its core. Fuelling this movement is the upcoming $SWASH token.

Amid Swash’s ambitious roadmap, it only made sense to empower the ecosystem with a key avenue — the $SWASH token — to integrate all areas Swash touches.

Keep reading for more on the $SWASH tokenomics, use cases, governance model, Swash’s roadmap and more ahead of the whitelisting and IDO happening over the coming weeks.

A distributed data solution for everyone

Swash’s mission started with the Data Union, to give back control to individuals, break free from data silos, and offer fair rewards. With the adoption of the Swash browser extension, individuals began to earn rewards for the joint power of their data.

One avenue will power the entirety of Swash’s ecosystem: the $SWASH token.

Swash as a crypto native movement

Swash has had crypto as an incentive system since its launch as the world’s first Data Union back in 2019. Until now, Data Union members received compensation for the aggregated power of their data with DATA tokens, following Swash’s integration with the Streamr network, one of our all-star backers.

As Swash grows into the next chapter of its roadmap — Surf — the need for a native crypto solution emerges. The new $SWASH token will power the Data Union, the First Wave Solutions, enable governance supervision to users, and several other brand new use cases to bolster the creation of the new data economy.

A unified token for people, organisations, and developers

The $SWASH token builds upon four core principles: incentivise, transact, multiply, and govern.

Each Swash First Wave Solution will benefit and integrate the token’s principles for a seamless experience. Let’s look into more detail on each of the token facets.

Get rewarded with the $SWASH token

Data Union members will receive compensation in $SWASH tokens for the aggregate power of their data while browsing. However, the experience won’t feel any different. Members can continue to surf the web as normal with the Swash browser extension and receive $SWASH tokens on the app dashboard, with several options to earn more.

In short, everyone can participate in the new decentralised data economy and generate rewards in a crypto native state, whether they understand crypto or not.

Transact with $SWASH across all applications

The $SWASH token will seamlessly integrate all applications of the Swash ecosystem. For example, when organisations using sIntelligence subscribe to the platform, the individuals whose data powers the platform insights will receive the value generated in return.

On sApps — applications built on Swash core technology — all the value generated between people and organisations in their research and marketing efforts will be distributed in $SWASH tokens. For example, when a Data Union member opts-in to sAd — Swash’s consented ads platform — and starts interacting with targeted ads from brands, they will receive $SWASH token for their attention.

A similar mechanism is in place for developers and data scientists using sCompute, monetising their innovative research from using the platform.

Governance power with $SWASH

As Swash advances on its roadmap, token holders will influence the path forward based on their voting rights and choosing which projects should receive funding to advance the Swash ecosystem.

Swash token holders will be an integral part of the roadmap, collaborating in a decentralised way with Swash’s team to leverage solutions into mainstream awareness. The emergence of the DAO and growth fund will enable holders’ deeper participation.

Multiply your rewards

The $SWASH token will offer liquidity through staking, where holders can earn more passive income from their data. As Swash plays a key part in the micro income stream arena, token holders will benefit from Swash’s partnership with other products, enabling the conversion of data rewards between ecosystems. Beyond multiplying rewards, token holders can use their rewards to support humanitarian causes through soon-to-be-released donation feature within the Swash app.

All Swash applications work on an integrated basis, allowing for the full immersion of individuals and organisations in a crypto native environment, with $SWASH at the core.

$SWASH token metrics in detail

The $SWASH token will be an integral part of the entire Swash ecosystem and an open avenue for all those interested in an even playing field in the world of data.

Swash’s core contributors and the team have developed a vision to reach a level where everyone is welcome to join and participate in the future of the data economy.

Token Allocation

Swash is thrilled to be launching an upcoming public sale for its native token — $SWASH — while creating incentives for the long-term participation of all parties involved.

Swash’s token allocation reflects the commitment of the team members, founders, and early backers to work together to bring to life Swash as a mainstream solution in the data space.

The public sale will make available 5% of the total supply (50M Swash tokens) at $0.09/token. Early investors account for 22% of the token supply, while founders, team members, and advisors hold 25% of the total issuance. The Swash foundation will hold 15% of the total supply, while Swash will allocate 5% to liquidity provisions to ensure a sustainable approach to the runaway needs.

Swash is committed to the growth and broad participation of every token holder, allocating 14% of the supply to the DAO and 14% to community and platform rewards.

Token Release schedule

The token release schedule and long-term oriented token allocations reflect the right incentives put in place by Swash, giving freedom to the community joining the public sale.

The $SWASH tokens available in the public sale will have no vesting period, allowing any holder to engage with the token right away. However, the vesting period for team members, advisors, and early investors is up to 36 months to guarantee long-term commitment to the project.

A full roadmap amid a new $7M funding round by leading VCs

Swash has successfully raised $4M ($7M at the time of writing) in an oversubscribed round led by KuCoin,, Outlier Ventures, and Streamr plus 30 prominent venture capital firms and angel investors across 20 countries who back the Swash mission.

The funding round will enable the fulfilment of Swash’s ambitious roadmap and leverage the initial growth from one genesis solution to the launch of the First Wave Solutions.

Check out the whitepaper for more details on the solutions, roadmap, and to learn more about the next evolution of the Swash movement. In the meantime, if you’re interested in participating in the pre-sale round, you can register your interest here.

For the latest updates on the IDO and to get prioritised for whitelisting, subscribe to the mailing list. Stay en garde for upcoming content on how to join the public sale, entry requirements (e.g., KYC), deadlines, and more!

The whitelisting process and IDO will take place in October 2021.

About Swash

Swash is an ecosystem of tools and services that enable people, businesses, and developers to unlock the latent value of data by pooling, securely sharing, and monetising its value.

People share their data to earn while retaining their privacy. Businesses access high-quality, zero-party data in a sustainable and compliant way. Developers set up and build systems within a collaborative development framework with ease.

Swash is reimagining data ownership by enabling all actors of the data economy to earn, access, build and collaborate in a liquid digital ecosystem for data.

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Originally published at on October 4, 2021.